Monday, 10 October 2011

The new social networking service– Microvideo?




VYou- a Q&A style video platform!




VYou was established in November in 2010, which aimed to promote online video conversations through Q&A style. People asked questions to users, and then users would response them from their video. It is more focus on chatting, which has big power on interactive video. Some individuals and companies use VYou to introduce themselves or different thing (eg, food, music) base on the Q&A style.




VYou is a New York- based platform. It also got $3 million funding this year. Until May in 2011, it has accumulated over 20 million views and 30K user sigh ups.






KEEK! – would like to be the Twitter for video!





Keek was established in September 2011, which allows people post short video (no more than 36 seconds) as the status update. People could upload video through webcam or Keek app for Android or Iphone. Except sharing in Keek web, people also could share them in Facebook and Twitter.

                           Actually the similar service platforms have been in market, such as TwitVid, Twitddeo, 12 seconds and VYou. However, Keek is trying to be different with them, which would like to be an independent social media platform just as Twitter. Thus, people could communicate with video, which is not only getting more effective in having to chat verbally, but also quick.

Keek Inc, was established in 2011 in Toronto, which has around 30 employees.  It just scored $5.5M funding from three Canadian venture capital firms. The company will focus on product development, growing the community and scaling the operations in next 12 months.

Both of them have the dramatically increasing of their users, especially for the young users. With the developing of the technology, do you think the communication from social network would be going to more verbal? Would it be more popular even instead of Twitter? Also, what do you think these two different types of microvideos? 


5 Comments:

At 13 October 2011 at 3:15 am , Blogger rossouwe said...

THis is very interesting and I think has potential, however I don't see myself making vids of things and using that to chat with people etc, not because I'm shy or anything, simply because its just too much hassle. But again, you then get the people who love it, who are hoping their vids would get picked up and go viral so that they can get their 15 seconds of fame. This brings it back to marketers that want to use this channel must understand who the users are to avoid wastage.
Ross

 
At 14 October 2011 at 6:21 am , Blogger Rex said...

These platforms are very useful for people in communicating with others directly. But the problem is how to promote the services. It is because many people may be used to some similar tools like skype and UT. I think it has much big market in the future.

 
At 17 October 2011 at 12:55 am , Blogger peggy said...

@rossouwe I agree with you..currently their target are particularly in young people. i guess it may more active than typing message.

 
At 17 October 2011 at 4:01 am , Blogger CashOnly said...

sounds interesting, never heard of them... but will try to know them from now on~

 
At 17 October 2011 at 9:16 pm , Blogger Hubba said...

I really like all the investigations you've made into less well known social mediums such as keek - which based on twitter and youtube's success would seem a clever innovation

 

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